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Statflow Dashboard

We designed a new UI/UX for Statflow, a website analyst dashboard. The previous interface made it challenging for users to interpret complex data, leading to low engagement and decreased productivity. Our work involved creating a visually appealing and intuitive dashboard that simplifies data analysis, improves user experience, and boosts overall productivity.

Task

Creating a Visually Appealing & Intuitive Dashboard for Data Analysis

  • Branding & Visual Identity

    Strategic Color Palette with primary purples and a vibrant secondary palette for data visualization. Modern & Clean Typography (Poppins) for clarity and readability. Cohesive visual identity for the "Statflow" brand.

  • UI/UX & Dashboard Design

    User-Centric Design based on research, competitive analysis, and user interviews. Intuitive Dashboard layout with Summary Boxes, Date Pickers, and interactive graphs. Clear Data Visualization to simplify complex website analytics. Focus on Interactivity & Transitions to enhance user engagement.

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